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From One Writer to Another
News for Media People Who Happen to Love Plants!

UpShoot is Our Name, New Plants is Our Game!

Brand Ambassador Appointments

Brands
New plants are the backbone of UpShoot. We continue to collaborate with plantsmen and breeding companies in the US and abroad to provide plant licensing, royalty and/or marketing services.
We’re very proud to have been a brand ambassador for J. Berry Nursery and its Deja Bloom AzaleasHollywood Hibiscus and Black Diamond Crape Myrtle brands in 2016. I’m honored that UpShoot will continue as such in 2017.
Additionally, UpShoot has recently been named Brand Ambassador by Peter van Rijssen for Concept Plants. As well, UpShoot will be working with Chris Hansen for Garden Solutions and his plant brands including Chick Charms.
We recently announced our partnership with well-known plantsman Mike Yanny of JN Plants Selections who specializes in hardy natives. His Ping Pong Buttonbush and Firespire Musclewood are already on the market and he has some exciting cultivars in the queue for future release.
For story ideas on UpShoot’s new plants and gardening related products, please view our 2017 press kit.

#PlantNerdsUnite

Plant nerds!
Nancy Buley of J. Frank Schmidt & Son presented Kelly and I a copy of Urban Forests by Jill Jonnes after our Atlanta presentation.
It is always a blast to tag-team with fellow plant geek Kelly Norris, Director of Horticulture for the Greater Des Moines Botanical Garden to present the latest plant introductions at the GWA Annual Conference and Expo. If you didn’t make it to Atlanta or missed our presentation, you can find our handout listing all plants submitted on the GWA website.
You can also look for my hottest new plant article in the Jan/Feb issue of northern State-by-State Gardening magazines (OH, PA, MO and IN issues).

Garden-Pedia in EBook Formats

Garden-pedia #HappyDance

We’re so excited we just can’t stand it! Garden-pedia: An A-Z Guide To Gardening Terms by myself and co-author Pam Bennett has not only gone to a second printing, it won a major award, and it’s now available as an e-book!

Don’t forget I’m offering a gardening gift set which features a personalized copy of Garden-pedia tucked inside a one-gallon burlap girdle pot from The Seed Keeper Company. It’s secured with a pretty grosgrain ribbon around a packet of Renee’s Garden Seeds.

Garden-Pedia Gift Set

I’m also pleased to announced that Garden-pedia will once again be a sponsor in 2017 for The Seed Keeper Project to recognize school gardens in all 50 states. Also we’re a new KidsGardening.org 2017 Youth Garden Grant sponsor.

Floral Elixirs

A New Year’s Floral Toast

With cocktail gardening all the rage, we fell in love with the all-natural, non-alcoholic, botanical elixirs from Floral Elixir Co.when spotted at IGC Chicago. Named a ‘Top 10’ Find by Garden Center Magazine, you can create unique cocktails and mocktails.

Violet Floral Elixir

Violet is my fave; I’m planning a Violet Kir Royaletoast to ring in the new year. Lavender is the #1 seller and I’m adding it to my powdered sugar frosting to make iced shortbread.

Chris Van Cleve, the Redneck Rosarian, featured Rose elixir in his Holiday Gift Guide! Thirteen flavors are available in two sizes (the larger bottle fits a pour spout) and in 18 gift sets.

Floral cheers to happy gardening in 2017!


#Trending #StoryIdeas

Garden Media Group
#Gardening Trends
2017 Garden Trends Report

Pantone
Pantone colors
2017 Colors Scream 

#Plants

hip
#HIPChick #RoadWarrior
Maria named Brand Manager for HIP Labels!


Trade Show Time!

Meet Maria at these winter trade shows:

Jan 11-13
Baltimore, MD
Baltimore Convention Center
HIP Labels Booth 1302-04
MANTS

TPIE
Join GWA for a
Connect Meeting at the Lord
Baltimore Hotel on Wed 1/11
from 5:30-7:30

Jan 18-20
Ft. Lauderdale, FL
Broward County Convention Center
TPIE

TPIE gathering
GWA at TPIE in 2016

Jim Zampini
will be at:

Jan 16–20
Greensboro, NC
Greensboro Coliseum
UpShoot Booth 641
Green and Growin’ Marketplace


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