{"id":12627,"date":"2016-12-09T17:08:56","date_gmt":"2016-12-09T22:08:56","guid":{"rendered":"http:\/\/www.upshoothort.com\/?p=12627"},"modified":"2016-12-09T17:08:56","modified_gmt":"2016-12-09T22:08:56","slug":"garden-writer-enews-new-plant-marketing","status":"publish","type":"post","link":"https:\/\/upshoothort.com\/garden-writer-enews-new-plant-marketing\/","title":{"rendered":"Garden Writer eNews: New Plant Marketing"},"content":{"rendered":"

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News for Media People Who Happen to Love Plants!<\/em><\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n
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UpShoot is Our Name, New Plants is Our Game!<\/h1>\n

Brand Ambassador Appointments<\/em><\/h2>\n

\"Brands\"
\nNew plants are the backbone of UpShoot. We continue to collaborate with\u00a0plantsmen and breeding companies in the US and abroad to provide plant licensing, royalty and\/or marketing services.
\nWe’re very proud to have been a brand ambassador for\u00a0J. Berry Nursery<\/a>\u00a0and its\u00a0Deja Bloom Azaleas<\/a>,\u00a0Hollywood Hibiscus<\/a>\u00a0and\u00a0Black Diamond Crape Myrtle<\/a>\u00a0brands\u00a0in 2016. I\u2019m honored that UpShoot will continue as such in 2017.
\nAdditionally, UpShoot has\u00a0recently been named Brand Ambassador by Peter van Rijssen for\u00a0Concept Plants<\/a>. As well, UpShoot will be working with Chris Hansen for Garden Solutions and his plant brands including\u00a0Chick Charms<\/a>.
\nWe recently announced our partnership with well-known plantsman\u00a0Mike Yanny<\/a>\u00a0of JN Plants Selections who specializes in hardy natives. His\u00a0Ping Pong Buttonbush<\/a>\u00a0and\u00a0Firespire Musclewood<\/a>\u00a0are already on the market and he has some exciting cultivars in the queue for future release.
\nFor story ideas on UpShoot’s new plants and gardening related products, please view our\u00a02017 press kit<\/a>.<\/p>\n

#PlantNerdsUnite<\/em><\/h2>\n

\"Plant
\nNancy Buley of J. Frank Schmidt & Son presented Kelly and I a copy of\u00a0Urban Forests<\/em>\u00a0by Jill Jonnes after our Atlanta presentation.
\nIt is always a blast to tag-team with fellow plant\u00a0geek\u00a0Kelly Norris<\/a>, Director of Horticulture for the\u00a0Greater Des Moines Botanical Garden<\/a>\u00a0to present the latest plant introductions at the GWA Annual Conference and Expo. If you didn\u2019t make it to Atlanta\u00a0or missed our presentation, you can find our\u00a0handout<\/a>\u00a0listing all plants submitted on the GWA website.
\nYou can also look for my hottest new plant article in the Jan\/Feb issue of northern State-by-State Gardening magazines (OH, PA, MO and IN issues).\n<\/div>\n\n\n\n
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\"Garden-Pedia<\/a><\/div>\n
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Garden-pedia #HappyDance<\/h3>\n

We\u2019re so excited we just can\u2019t stand it!\u00a0Garden-pedia: An A-Z Guide To Gardening Terms<\/em>\u00a0by myself and co-author Pam Bennett has not only gone to a second printing, it\u00a0won a major award<\/a>, and it’s now available as an\u00a0e-book<\/a>!<\/p>\n

Don’t forget I\u2019m offering\u00a0a\u00a0gardening gift set which features a personalized copy of Garden-pedia\u00a0tucked inside a\u00a0one-gallon burlap girdle pot<\/a>\u00a0from The Seed Keeper Company. It\u2019s secured with a pretty grosgrain ribbon around a packet of\u00a0Renee\u2019s Garden Seeds<\/a>.<\/p>\n

\"Garden-Pedia<\/a><\/p>\n

I\u2019m also pleased to announced that Garden-pedia will once again be a sponsor in 2017 for\u00a0The Seed Keeper Project<\/a>\u00a0to recognize school gardens in all 50 states.\u00a0Also we’re\u00a0a\u00a0new\u00a0KidsGardening.org<\/a>\u00a02017 Youth Garden Grant sponsor.<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n

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\"Floral<\/a><\/p>\n
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A New Year\u2019s Floral Toast<\/h3>\n

With cocktail gardening all the rage, we fell in love with the all-natural, non-alcoholic, botanical elixirs from\u00a0Floral Elixir Co.<\/a>when\u00a0spotted\u00a0at\u00a0IGC Chicago. Named a\u00a0\u2018Top 10\u2019 Find<\/a>\u00a0by\u00a0Garden Center Magazine<\/em>, you can create unique cocktails and mocktails.<\/p>\n

\"Violet<\/a><\/p>\n

Violet is my fave; I\u2019m planning a\u00a0Violet Kir Royale<\/a>toast to ring in the new year. Lavender is the #1 seller and I\u2019m adding it to\u00a0my powdered sugar frosting to make iced shortbread.<\/p>\n

Chris Van Cleve, the Redneck Rosarian, featured\u00a0Rose elixir in his\u00a0Holiday Gift Guide!<\/a>\u00a0Thirteen flavors are available in two sizes (the larger bottle fits a pour spout) and in 18 gift sets.<\/p>\n

Floral cheers to happy gardening in 2017!<\/p>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n

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Trade Show Time!<\/h3>\n

Meet Maria at these winter\u00a0trade shows:<\/p>\n

Jan 11-13<\/strong>
\nBaltimore, MD
\nBaltimore Convention Center
\nHIP Labels Booth 1302-04
\nMANTS<\/a><\/p>\n

\"TPIE\"
\nJoin GWA for a
\nConnect Meeting at the Lord
\nBaltimore Hotel on Wed 1\/11
\nfrom 5:30-7:30<\/p>\n

Jan 18-20<\/strong>
\nFt. Lauderdale, FL
\nBroward County Convention Center
\nTPIE<\/a><\/p>\n

\"TPIE
\nGWA at TPIE in 2016<\/p>\n

Jim Zampini
\nwill be at:<\/p>\n

Jan 16\u201320<\/strong>
\nGreensboro, NC
\nGreensboro Coliseum
\nUpShoot Booth 641
\nGreen and Growin’ Marketplace<\/a><\/p>\n

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Connect with UpShoot on Social Media<\/h3>\n
\"FaceBook\"<\/a>\u00a0\u00a0\"Houzz\"<\/a>\u00a0\u00a0\"Instagram\"<\/a>
\n\"LinkedIn\"<\/a>\u00a0\u00a0\"Pinterest\"<\/a>\u00a0\u00a0\"Twitter\"<\/a><\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

]]>\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"

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