{"id":13376,"date":"2017-11-15T10:21:23","date_gmt":"2017-11-15T15:21:23","guid":{"rendered":"http:\/\/www.upshoothort.com\/?p=13376"},"modified":"2017-11-15T10:21:23","modified_gmt":"2017-11-15T15:21:23","slug":"botany-lane-pr-nov-2017","status":"publish","type":"post","link":"https:\/\/upshoothort.com\/botany-lane-pr-nov-2017\/","title":{"rendered":"Press Release: Botany Lane Expands Young Plant Production; Fills Holes in Succulent and Tropical Markets"},"content":{"rendered":"

\t\t\t\t<\"Botany
\n\"BotanyNovember 2017<\/strong> \u2014<\/strong>\u00a0\u00a0Botany Lane Greenhouse (BLG)<\/a>, a long-time top plant producer of finished tropical plants, succulents, and specialty annuals for IGCs in the Western United States, has expanded to provide outstanding young plants for growers and grower-retailers.
\n\u201cWe are excited, in particular, to offer a large selection (over 300 varieties) of succulent liners, including over 50 varieties of Echeveria. The succulent program is now in its 10th\u00a0year of development and only growing,\u201d says Managing Partner and General Manager, Scott Fulton. \u201cNew gardeners and millennials are fascinated with the colors, shapes, and ease of care offered by succulents. We want our retailers to be able to capitalize on this multigenerational demand with a superior product. Our ‘mile high’\u00a0light and cool night temperatures are perfect for producing succulents with high color and texture.\u201d In addition to liners, Botany Lane has also expanded its retail-ready succulent planters to match the indoor\/outdoor demand for modern and traditional garden consumers.
\n\"SummerThey continue to add to their list of unique and high-quality finished annuals, perennials, and tropicals, providing these items in high-end non-traditional containers such as moss baskets, larger sizes, fiber pots, and patio-ready containers.
\nBotany Lane Greenhouses was founded in 2003 as a finished grower of annuals, perennials, and succulents for Independent Garden Centers (IGC), landscapers,\u00a0resorts, and municipalities for the immediate Colorado front range and mountain areas.\u00a0 In 2008 the company merged with High Plains Greenhouse (HPG), a young plant producer in Denver, and in 2013 opened a third location in the Rio Grande Valley in Texas to expand production of tropicals.
\nIn 2016, the operating company of Horta USA (doing business as Botany Lane Greenhouses) formed a new ownership team consisting of Byron Chrisman (Owner), Mitch McDonald (Owner, CEO, and Production Manager), and Scott Fulton (Minority Owner, General Manager). Along with an exceptionally experienced management team, Botany Lane Greenhouse is positioned well for an increased presence in the marketplace. New branding, a new website offering live availability ordering, and new customer-focused processes have allowed Botany Lane to widen their distribution area and serve more customers looking for young plant liner tropicals, succulents, and specialty annuals, as well as those in need of a comprehensive finished plant program.
\n\"ScottSought-after young plant products include flowering tropicals (bougainvillea, Hollywood\u2122 Hibiscus\u2122, and Summer Romance\u2122 Mandevilla), specialty crops (cordyline hybrids, geraniums, ensete, and specialty accent plants), and, of course, the succulent liners.
\nPlants, both finished and young, are produced in 827,640 square feet of environmentally controlled production, one acre of shade houses, and 10 acres of field production at three locations across two states. \u201cOperating locations in varying climates has created a phenomenal opportunity for Botany Lane to fill holes in the market for young and finished succulents and tropicals, ensuring that all retailers and growers are stocked with high-demand (and thus, high turnover) products,\u201d says Mr. Fulton. \u201cWe ship young plants to all 50 states in the US, Puerto Rico, and Canada. We can help anyone experiencing shortages or in need of a consistent supply in these crops.\u201d
\nKey Product Lines<\/strong>
\n\"SocialFlowering Tropicals \u2013 Liners, Prefinished and Retail-Ready<\/u>
\nBougainvillea
\nHollywood\u2122 Hibiscus
\nSummer Romance\u2122 Mandevilla
\nAdenium, with developing caudex
\nEuphorbia millii hybrids
\nSucculents – Liners, and Retail-Ready<\/u>
\n300 Varieties – Including over 50 varieties of Echeveria
\nSpecialty Annuals – Liners and Retail-Ready<\/u>
\nCordyline
\nEnsete
\nGeraniums
\nAccent Annuals
\nGet on Board with Botany Lane<\/strong>
\nTo become a retailer or grower of our product, please contact them at\u00a0Sales@botanylane.com<\/a>\u00a0to explore account options.
\nAbout Botany Lane Greenhouses\u00a0<\/strong>
\nBotany Lane<\/a>\u00a0is a group of experienced individuals who are dedicated to providing the best quality plant material possible.\u00a0 In partnering with their customers, they strive to provide excellence in customer service and innovative products, thus ensuring the sustainable growth of the green industry, their customers, and their company.
\nAbout UpShoot
\n<\/strong>UpShoot, LLC is a boutique horticulture marketing firm specializing in the sales, licensing and marketing of new plant introductions to North America, Canada, Europe and Australia. UpShoot also provides marketing services for gardening related products to both the trade and consumer audiences. For more information, contact Maria Zampini, President at 440-812-3249 or maria@upshoothort.com<\/a>.]]>\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"

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