{"id":13617,"date":"2018-08-07T08:05:38","date_gmt":"2018-08-07T12:05:38","guid":{"rendered":"http:\/\/www.upshoothort.com\/?p=13617"},"modified":"2018-08-07T08:05:38","modified_gmt":"2018-08-07T12:05:38","slug":"spookley","status":"publish","type":"post","link":"https:\/\/upshoothort.com\/spookley\/","title":{"rendered":"Press Release: Extend Your Season and Grow New Gardeners with Story Trails &amp; Scavenger Hunts from Evergreen Creations"},"content":{"rendered":"<p>\t\t\t\t<<strong><img fetchpriority=\"high\" decoding=\"async\" class=\"alignright wp-image-13618 size-full\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/Spookley.jpg\" alt=\"Spookley\" width=\"299\" height=\"214\" \/>For Immediate Release<\/strong><br \/>\n<strong>Name:\u00a0<\/strong>Maria Zampini<br \/>\n<strong>Company:<\/strong>UpShoot\u2122 LLC<br \/>\n<strong>Address:<\/strong>\u00a05010 South Ridge RdMadison, OH 44057<br \/>\n<strong>Cell:<\/strong>440.812.3249<br \/>\n<strong>Fax:<\/strong>440.357.7676<br \/>\n<strong>Email:<\/strong><a href=\"mailto:maria@upshoothort.com?subject=Press%20Release%20Inquiry\">maria@upshoothort.com<img decoding=\"async\" class=\"aligncenter size-full wp-image-13626\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/activity-packets.jpg\" alt=\"activity packets\" width=\"550\" height=\"90\" \/><\/a><br \/>\n<strong>Blog:<\/strong><a title=\"The CoHort Zone Blog\" href=\"https:\/\/upshoothort.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\">The CoHort Zone<\/a><br \/>\n<strong>Website:<\/strong><a href=\"https:\/\/upshoothort.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">www.upshoothort.com<\/a><\/p>\n<h1>Extend Your Season and Grow New Gardeners with Story Trails &amp; Scavenger Hunts from Evergreen Creations<\/h1>\n<p><em>Year-round \u201cedutainment\u201d for the whole family<\/em><br \/>\nJuly 2018 &#8212; Garden centers are looking for ways to\u00a0<strong>increase revenue<\/strong>\u00a0beyond spring\u00a0<strong>without constantly reinventing the wheel<\/strong>\u00a0and families are looking for experiences they\u2019ll treasure and\u00a0<strong>new traditions to enjoy each year.<\/strong><br \/>\n<img decoding=\"async\" class=\"alignright size-full wp-image-13619\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/cartoon-character.jpg\" alt=\"Spookley cartoon character\" width=\"250\" height=\"448\" \/>Family-friendly offerings from\u00a0<a href=\"http:\/\/www.evergreencreationsllc.com\/contact-us.html\" target=\"_blank\" rel=\"noopener noreferrer\">Evergreen Creations<\/a>\u00a0take a three-pronged approach to helping increase revenue while offering memorable activities to families:<\/p>\n<ul>\n<li><strong>On-site activities<\/strong>\u00a0(story trails, scavenger hunts, photo ops) to draw kids in and create fun\/educational experiences.<\/li>\n<li><strong>Retail items<\/strong>\u00a0(books, plush toys, and so forth) that complement the on-site experiences and generate incremental revenue.<\/li>\n<li><strong>Giveaways and take home items<\/strong>\u00a0(the activity packets) to increase customer satisfaction and strengthen customers\u2019 connection to the establishment.<\/li>\n<\/ul>\n<p>Like every good story, you have to start at the beginning to get the whole picture.\u00a0Every October,\u00a0<em>Spookley the Square Pumpkin<\/em>\u00a0airs on the Disney Channel, telling the story of\u00a0<a href=\"http:\/\/www.evergreencreationsllc.com\/spookley-the-square-pumpkin.html\" target=\"_blank\" rel=\"noopener noreferrer\">Spookley<\/a>, the pumpkin who\u2019s a bit different from the others in the pumpkin patch. The other pumpkins pick on him because he\u2019s square, not round, until, one night, disaster strikes and Spookley\u2019s specific shape is the only thing that saves the other pumpkins from certain demise. (You have to watch the movie or read the book to find out exactly how Spookley saves the day.)<\/p>\n<p style=\"padding-left: 30px;\">\u201cWe love including Spookley in our fall events at Greenscape Gardens. We set up photo spots for the whole family to create a lasting memory during their visits. The kids enjoy spotting a familiar \u2018face\u2019 at the garden center, and parents are pleased with the learning opportunities provided by the materials from Evergreen Creations. Working with them is a win for everyone!\u201d<\/p>\n<p style=\"padding-left: 30px;\">\u2013\u00a0<em>Jennifer from Greenscape Gardens in St. Louis<\/em><\/p>\n<p>Children expect and look forward to seeing Spookley on TV as much as adults have a fondness for Charlie Brown and the Great Pumpkin. Imagine the delight of kids (and their parents) when they arrive at the garden center and see a larger-than-life Spookley waiting for them. Or a place they can take pictures with Spookley and friends.\u00a0 They\u2019ll be captivated as they enjoy a scavenger hunt and story trail with their favorite characters.<br \/>\nSpookley serves annually as the \u201cOfficial Spokes-Pumpkin\u201d for National Bullying Prevention Month (October). Evergreen Creations, the company handling \u201cagritainment\u201d licensing for Spookley, offers an\u00a0<strong>online toolkit, signage, and marketing collateral<\/strong>\u00a0focused around this message along with\u00a0<strong>retail items and take-home giveaways<\/strong>\u00a0for customers to stay connected after enjoying their onsite visit.\u00a0What Evergreen Creation really offers, though, is easy-to-implement fun. Spookley lives at \u201cHoliday Hill Farm,\u201d where every day is a holiday. A series of related books ensure that\u00a0<strong>out of the box family-friendly educational and environmental messages and merchandise<\/strong>\u00a0are available for Christmas, Valentine\u2019s Day, Easter, and Independence Day, in addition to Spookley at Halloween. \u201cEvergreen Creations provides garden centers with content to attract, educate, and entertain young visitors, all while helping them increase their bottom line,\u201d says Aaron Burakoff, founder of Evergreen Creations.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13622\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/holiday-materials.jpg\" alt=\"Evergreen Creations books for children\" width=\"730\" height=\"578\" \/><\/p>\n<h3>Growing New Gardeners<\/h3>\n<p>Connecting with new audiences is easier and more effective when you can\u00a0<strong>use a story or subject they\u2019re already familiar with.<\/strong>\u00a0That\u2019s the beauty of fall programming built around Spookley\u2014kids and families already know about him.Aaron says, \u201cWe are passionate about helping kids connect with agriculture, so we provide tools for Garden Centers to achieve that in a\u00a0<strong>fun and meaningful way.\u201d<\/strong>\u00a0\u201cFairy Tale Trail\u2122\u201d Story Trails and Activity Packets are two other immensely popular plug-and-play programs available along with the stories and merchandise based on Spookley and his friends from Holiday Hill Farm.<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13623\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/Story-trail.jpg\" alt=\"Story trail\" width=\"550\" height=\"235\" \/><\/p>\n<h3>\u201cFairy Tale Trail\u201d Story Trails<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-13624\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/beebook.jpg\" alt=\"Evergreen Creations books\" width=\"202\" height=\"130\" \/>Take your familiar fairy tales such as Jack and the Beanstalk, Beauty and the Beast, or even Cinderella, add an agricultural twist, and you have a perfect attraction to entertain families in spring, summer, or fall. In\u00a0<em>Beauty and the Bees,<\/em>\u00a0we learn about the vital role that bees play on the farm and prove that sweetness can &#8220;bee&#8221; found anywhere. Jack&#8217;s a-maize-ing adventures in\u00a0<em>Jack and the Cornstalk<\/em>\u00a0introduce us to corn-based treats, corn mazes, and the importance of hard work.<br \/>\n&nbsp;<\/p>\n<h3>Field Trip Fun<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-medium wp-image-13625\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/apple-activity-packet-300x148.jpg\" alt=\"apple activity packet\" width=\"300\" height=\"148\" \/>Activity packets and scavenger hunts are two additional ways ways to keep kids engaged and involved during and after their visit to the garden center. Evergreen Creations currently offers\u00a0activity packets to entertain and educate about:<\/p>\n<ul>\n<li>Apples<\/li>\n<li>Blueberries<\/li>\n<li>Corn<\/li>\n<li>Pumpkins<\/li>\n<li>Strawberries<\/li>\n<li>Coming soon: Christmas Trees &amp; Sunflowers<\/li>\n<\/ul>\n<p>Pumpkin and apple themed scavenger hunts are family-friendly games perfect for visiting school groups interested in learning about plant varieties as well as fall festival attendees.<\/p>\n<h3>There\u2019s still time to implement fall programs!<\/h3>\n<p>Contact Aaron Burakoff\u00a0 at\u00a0<a href=\"mailto:aaron@evergreencreationsllc.com?subject=Inquiry%20about%20Evergreen%20Creations\" target=\"_self\" rel=\"noopener noreferrer\">aaron@evergreencreationsllc.com<\/a>\u00a0for more information about getting started.<strong>About Evergreen Creations<\/strong><a href=\"http:\/\/www.evergreencreationsllc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Evergreen Creations<\/a>\u00a0creates and distributes &#8220;edutainment&#8221; content that is featured at family-friendly agritourism farms, farmers&#8217; markets, and garden centers worldwide in field trip programs, retail markets, and on-farm fun.<\/p>\n<h3>About Evergreen Creations<\/h3>\n<p><a href=\"http:\/\/www.evergreencreationsllc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-13627\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/08\/merch-display.jpg\" alt=\"Evergreen Creations merch display\" width=\"310\" height=\"224\" \/>Evergreen Creations<\/a>\u00a0creates and distributes &#8220;edutainment&#8221; content that is featured at family-friendly agritourism farms, farmers&#8217; markets, and garden centers worldwide in field trip programs, retail markets, and on-farm fun.<\/p>\n<p style=\"text-align: center;\">###<\/p>\n<h3>About UpShoot<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-13585\" src=\"https:\/\/upshoothort.com\/wp-content\/uploads\/2018\/06\/8874dd30-607d-434d-a9ae-5b4aad843c83.jpg\" alt=\"Maria Zampini\" width=\"138\" height=\"194\" \/>UpShoot, LLC is a boutique horticulture marketing firm specializing in the sales, licensing and marketing of new plant introductions to North America, Canada, Europe and Australia. UpShoot also provides marketing services for gardening related products to both the trade and consumer audiences. For more information, contact Maria Zampini, President at 440-812-3249 or\u00a0<a href=\"mailto:maria@upshoothort.com\" target=\"_self\" rel=\"noopener noreferrer\">maria@upshoothort.com<\/a>.]]>\t\t<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\t\t\t\t<Family-friendly offerings from\u00a0Evergreen Creations\u00a0take a three-pronged approach to helping increase revenue while offering memorable activities to families.]]>\t\t<\/p>\n","protected":false},"author":1,"featured_media":13618,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[902,92],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Press Release: Extend Your Season and Grow New Gardeners with Story Trails &amp; Scavenger Hunts from Evergreen Creations - UpShoot<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/upshoothort.com\/spookley\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Press Release: Extend Your Season and Grow New Gardeners with Story Trails &amp; 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