Horticultural Marketing Experts
- Press release writing, distribution, and follow-up that produce coverage and leads.
- E-newsletter writing and production. E-newsletters only work if the list is consistently growing and consistently mailed. Let us keep you on schedule!
- Social media management. This is a non-negotiable part of brand awareness, but it’s so time-consuming. Outsource to UpShoot and harness the power of our combined networks, graphic designers, and editorial calendar adherence.
- Website development & management. All of the PR in the world is unhelpful if your web properties don’t have current information. Allow us to keep up with your consumer- and business-facing websites and microsites. (Don’t know what a microsite is? If you have a branded plant you need one; ask us!)
- Catalog and flyer design. Keep your B2B and B2C promotional materials consistent and updated. We can work with your existing aesthetic or develop a new one.
- Garden media test plant management. We identify key influencers in your target market and follow up for social media exposure, photographs, and editorial mentions.